To Clark Valberg, the screen is the most important place in the world. And he’s not the only one who thinks so. It isn’t just tech companies spending their money on design. The biggest brands in the world are pouring money into their digital presence, for many, the first step is InVision.
InVision launched back in 2011 with a simple premise: What if, instead of the back-and-forth between designers and engineers and executives, there was a program that let these interested parties collaborate on a prototype?
The first iteration simply let designers build out prototypes, complete with animations and transitions, so that engineers didn’t spend time building things that would only change later.
As that tool grew, InVision realized that it was in conversation with designers across the industry, and that it hadn’t yet fixed one of their biggest pain points. That’s why, in 2017, InVision launched Studio, a design platform that was built specifically for designers building products.
Alongside Studio, InVision also launched its own app store for design programs to loop into the larger InVision platform. And the company also launched a fund to invest in early-stage design companies.
The idea here is to become the Salesforce of the design world, with the entire industry centering around this company and its various offerings.
InVision has raised more than $200 million, and serves 4 million users, including 80 percent of the Fortune 500. We’re absolutely thrilled to have Clark Valberg, InVision cofounder and CEO, join us at Disrupt SF in September.
Source: Tech Feed